Our Story

Our Story

At SeoulK, we believe beauty should be simple, effortless, and glow from within.
Inspired by the flawless radiance of Korean glass skin, we set out to create makeup that works like skincare — delivering instant transformation without sacrificing your skin’s health.

Our journey began with a simple question:
“Why should busy lives mean giving up on beautiful skin?”

From boardrooms to coffee runs, from late nights to early flights, we knew modern life didn’t leave much time for complicated beauty routines. So we designed SeoulK Glow Stick Foundation — a lightweight, skin-loving formula paired with a built-in brush — so you can achieve a fresh, radiant look anytime, anywhere, in seconds.

Our products are portable, long-lasting, and nourishing, so you can feel confident all day without touch-ups.
No messy tools. No 10-step routines. Just instant Korean radiance, right in your pocket.

At SeoulK, we’re more than makeup — we’re your beauty shortcut to looking and feeling your best.
Because when you glow, you go. ✨